RIP iPod - not quite yet

Published March 28, 2011

Oh dear – yet another story about the decline, demise or, in this particular case, plain death of something related to the music industry. I’m beginning to wonder if it would be better for my emotional well-being never to read any such articles again. This particular story informs me that the iPod is about to become obsolete, because, apparently, what it does can now be done by other gadgets that can also do a million other things.

I do realise that I’ve never been what could be described as “an average music consumer”. I’ve always bought more singles, LPs and CDs, read more music magazines, and watched more music documentaries than most people. But while once I could at least labour under the illusion that I and “the average music consumer” basically wanted the same thing – i.e. owning a piece of music in physical form, to be played and played again –  today it seems Mr and Ms Average are more occupied with a series of “gadgets” that can be filled with “content”.

I’m not against technical development, but I have to admit I do find the subtexts of these stories – in this case, “whether you like it or not, you will soon be throwing away your iPod and buying one of these new gadgets instead” – deeply depressing. Call me sentimental, but if it’s all right with you I will hold on to my iPod a little longer. We’ve only been acquainted for a few years and are only now becoming true friends, and I don’t think I’m quite ready to throw it on the scrap-heap just yet.